Archive for the ‘Web Designing and Development’ Category

7 Key Principles of Mobile Web Designing

Designing is more than a website and a few pictures. There is much more to it. Though in this article, we will not go into the details, we will discuss some fundamental principles. These fundamental principles are applied to all mobile website design. Let us check them out-

#1 Design for mobile- based on most popular and important content

Image result for content Copy content from another website causes much more harm than you can ever expect. Mobile website user usually visits a website when they are looking for a solution. And content is what answers them.

#2 Everything should be available

Image result for clear mobile website design Availability refers to the fact that there should be everything a user can possibly look for, even if it is not visible. A user should be able to access all the important content on the website. The visitors gets annoyed when they could not find the information they are looking for.

#3 Limit navigation options

Image result for navigation options for mobile web designing You need to be sure about the information that you put in front of the user. In order to make your website mobile friendly, you need to reduce the number of clicks, number of menu layers, and you need to simplify it for the user.

#4 Buttons

Image result for buttons on mobile website While using a mobile website it becomes difficult for the user to click on the links in the text. So the designer should put buttons instead. Avoid the small fonts and minuscule buttons. Instead, use elements that are easy to click.

#5 Social media handle availability

Image result for social media handle availability on mobile website The design of the website is definitely important but keep your social media handles there. It gives the company better recognition and credibility.

#6 Watch your media

Media elements are important, they can cause problems for the mobile users. Video formats like Flash don’t play on certain mobile operating systems. You should also keep an eye on the large image files, bloated fonts, and unnecessary characters, they take unnecessary loading time.

#7 Problematic pop-ups

Image result for pop ups on mobile website Too many pop-ups annoy the mobile visitors. Too many sign-up boxes on a small screen are frustrating. Unless it is very important.

#8 Limited information

Asking for too much information would put the customer in confusion. Forms are a pain to fill out, especially when you are typing with your thumbs. Keep the text input needed as minimum as possible.   There are many other things about mobile web designing that you think. What are your principles? Share your ideas and advices in the comments.

Is Your Website Mobile App Ready?

The Internet is flooded with information about mobile app development and website designing & development. Even we have discussed a lot about it, but what is the point of discussing mobile app development, if your website is not mobile app ready? Let us talk about whether your website is ready for a mobile app or not. Image result for mobile app Before jumping into the main topic, let us first check out few pros and cons of having mobile apps-

PROS

  • According to the stats, people usually spend more than two hours a day on their mobile phones interacting with different apps. They are highly popular and a great source of expanding the business.
  • It can be a great source of income and business expansion but is limited by your imagination.
  • It allows you to increase your user base, engage new users, converting visitors into customers. And all these things depend on the UI & UX of the app.

CONS

  • Need extra maintenance, even the smallest technical glitches can change a user’s mind.
  • Extra marketing is required. Submitting an app on the AppStore is not enough, you need to promote it initially for better business opportunities.
Now that we have discussed the pros and cons of the mobile apps, let us go to the main point, and find out whether your website is mobile app ready or not-

1. Ensure that your website is mobile-friendly

Blindly jumping into the mobile app market could be a total disaster for you. Before developing a mobile app, make sure that your website is mobile-friendly. It makes your work easier while determining which features would translate well to the new platform and show where do you need improvement or which parts have to be created from the beginning.

2. User’s behavior

Image result for user behavior analytics Well, this where analytics work well. You should check what kind of audience you will be dealing with, which devices are they using, which is their most favorite page on the website, etc. Analyzing these things can make your app better and will give you a rough idea about whether to invest in a mobile app or not.

3. Analyze the functionality

Image result for functionality analysis The functionality of a website is different from a mobile app in many ways. You need to sort out what functionalities can be provided in your mobile app, what are the possible things a user could do, is it possible to create an app with the same functionality as your website, how simple the processes should be, etc. Once you have analyzed the functionality, you will be able to get answers of many questions.

4. Backend support

Image result for backend website support The bigger your app become, the more glitches will come on your website if you do not check the backend support in advance. Backend support is one of the most important parts of a website. Your website host may or may not support the mobile app as the user count of the app increases.

5. Brand consistency

Image result for brand consistency You must be wondering what brand consistency has to do with developing a mobile app? Ironically, it is directly related. An app should be simple to use, but it does not mean that you have to compromise with your brand’s value and consistency. If your website has a solid branding, it will be very easy to develop an app that falls in line with your website.
After considering these points you must have a good idea about the audience, the nature of your app, the strengths, and weaknesses of your website. Now you can turn your website into a mobile app as it could be a great business asset and extension to your business. It is necessary to analyze these things beforehand as it could save a lot of the time and funding.

5 reason why Website Designing is the First Step Toward a Successful Business

We are in digital age and no matter how much we try to run away from spending money on designing a good website, all of us come to a dead end. If you are running a business, the very first step to getting your first client is to make a full-fledged website. According to a survey, there are still 30% companies who do not have a website. Also, there are 70-75% companies those have websites but they do not keep their websites up-to-date. Image result for website redesigning But the very first thing comes to mind is “WHY WEBSITE DESIGNING IS IMPORTANT FOR MY COMPANY?” So, we are here to answer this question to you. Here are 5 reasons why website designing is the first step toward a successful business:

1. It catches million of eyeballs and increase your reach and presence

Image result for website designing

Who doesn’t use the internet now? I guess there is hardly any person who is away from technology. Having a responsive and good website increases your presence in the world. No matter in which corner of the world you are, if you have a website it will definitely give you an exposure.

2. A website gives you competitive edge

Image result for why us? No matter how good your product is, how smart solutions you have or how experienced your staff is; if you do not have a website, the potential customers and clients would not be able to reach you. In the end, they will find an alternative for you. All in all, having a website gives you a competitive edge as compared to your competitors.

3. A website reduces cost

Image result for website planning Now you must be wondering, making a website itself is an extra cost but it actually is a cost effective way toward a better future. Now ask yourself, how does website reduce the cost? Basically, it reduces your marketing cost, publishing cost and communication cost as well. Initial marketing might be required, but in long-term it reduces your marketing cost. 

4. It keeps your customers well-informed

Image result for find us here People don’t buy magazines and newspapers anymore, they keep applications in their mobiles. Similarly, you need to get over from the old-fashioned ways of doing business and keep your users engaged and well-informed with your website. Setting up a customer service backend office is not the only way to keep the user well-informed. You should also make your website informative and smart.

5. Increases credibility, trust and keeps you in touch with customer

Image result for we're here to help Accept it or not, if you have a website, you are available 24×7 a day according to your customer. Your online presence increases your credibility, trust and keeps you in touch with your customer. If you have a good online presence, the user trusts you more.

Now, what is the conclusion of these things?

All we are trying to say is every business, whether it is a small scale business or a full-fledged business, needs a website. It has its own advantages. It gives you benefit in its own way in the long run. We, at Enbake, are focusing on giving our clients the best of our services by providing them SEO friendly, user-friendly, easy-to-use and informative websites.

How to Manage Flexibility According to Basic Constraints of Project Management

Have you ever wondered what could be the possible reason for a project failure? To do so, first, you have to know the basics of project management. The project management triangle consists of three project impediment namely time, scope, and cost. And in order to deliver a successful product, flexibility is required on at least one of these boundaries. It depends on you which boundary should be flexible so that it would not affect the successful delivery of the product. 1

1. Time

Image result for time project management The delivery date of some projects is set in advance, and there is no possible way to compromise with it. If this is the case, one of the other two boundaries has to be flexible. Keeping all three boundaries too rigid would turn out to be the downfall of the project, the team may not be able to work as efficiently as required. Ultimately, the delivered product would not be up to your expectations. So rather than compromising the product quality, make the time boundary flexible to meet the requirements of the project.

2. Scope

Image result for scope project management The scope of the project is a vital part of project planning that involves determining and documenting a list of specific project goals, deliverable, features, functions, tasks, deadlines, and ultimately costs. The flexibility in scope would enable the team to scale back features and functionalities. This constraint has to be flexible if time and budget could not be compromised. It should be made flexible in the initial phase of the project. It allows to bring out the best of the product that ultimately makes the project more innovative.

3. Cost

There are always chances of increasing the scope of the project while keeping the timeline rigid. In this case, budget needs to be flexible. When the scope changes or additional functionalities are requested for the product, the budget would definitely change. The numbers may not be exactly the same as decided in the beginning, but it would definitely turn out be a better product. So, it is better to develop a long-term product roadmap because it will give you a good idea of the efforts and resources required as requirements evolve.

Conclusion

project-management In short, one of the three constraints has to be flexible in order to bring out a good product. Flexibility allows adaptability to change the needs and requirements without compromising the progress or harming the project velocity. So, while discussing the scope of the project, you have to decide which factor can be flexible according to your project.

Essential Test to Perform Pre-Launching the Website

Website designing is one thing and making it live is the next big thing. One cannot make it live without checking and double checking it; after all, it will be the first impression on your customers. So, before making it live you should do testing. It is a step-by-step work that requires careful assessment. Let us check out the essential pre-launch checklist that would definitely help you in your next project- pdf

#1 Check the SOW

No matter how thorough you have been the first time, in the end, you have to go through the SOW to make sure whether you have done what your client asked for. Once your website is done, you should go through the SOW and verify that everything on that list has been completed.

#2: Review Every Single Page

To be honest, reviewing and doing QA is a task that needs a lot of patience and focus. So, refresh yourself and start the work with a fresh mind. Start from the bottom, review every single page, does it look visually attractive? Is it easily readable? How does its functionality work? Apart from this, careful check logo, navigation bar, images, designs, text, header/footer strips, calls-to-action, links, contact info, pop-ups, social media buttons, and every minute detail.

#3: Read Through the Content

Trust me, when I say read through the content, I actually mean it. Website content is inarguably one of the most important things in a website. First of all, make sure there are no grammatical and spelling mistakes; and second, make sure that the content is not copied. Image result for website pre launch checklist

#4: Photos

We are not in the 90s that we can use any random pictures on a website and it would work. To be honest, the website should look appealing to the eyes, then only the user would navigate your website.

#5: Set Up a Privacy Statement

No matter what type of website you have, privacy policy and documentation should be included. It gives you an edge and extra layer of protection. The Auto Terms of Service and Privacy Policy plugin can get you started.

#6: Prepare for 404s

After reviewing all the pages, make sure to add error message. What happens if a visitor types a page name incorrectly? For this, you should create a custom 404-page message. Set up a plugin—like the 404 to 301 plugin—that will log all 404 errors and enable you to redirect any error to another working page on the website. Image result for website pre launch checklist

#7: Test Social Media Sync-Ups in Real Time

Even if your social media accounts are linked properly, you need to make sure that the accounts are properly synced. You need to do a test run to check whether all the functionalities are working properly. Example- If you have added a column to publish new tweets as soon as you post them on your Twitter account, you will need to see if new tweets show up as they are published on social media.

#8: Ensure the Website Is Ready to Be Found With SEO

SEO is a very helpful tool to increase the traffic on your website. For this purpose, you should make sure that your website is correctly optimized and that means pages, images, and content—for search and sharing. Add SEO plugins to be found easily.

#9: Check Your Robots.txt File

Search engines have certain algorithms to crawl your website and HTML sitemap doesn’t serve this purpose. Make sure you have a robots.txt file in place so that the search engines can crawl your website easily.

#10: Confirm All Site Processes Work Properly

There are a lot of things on a website, you need to check whether all the processes work properly or not. These processes may include a file that needs to be downloaded, sign-up form, contact us form, shopping cart, checkout, payment gateways, email services, and etc. You need to check if there is any technical glitch which could cause problem and confusion, they shall be fixed on priority. Image result for website pre launch checklist

#11: Confirm Customization Functionality

Customization may make your website look great, but you need to be vert careful with them and verify them properly. There are plugins that directly affect the UX, so they need to be tested properly. Apart from this, the backend processes like analytics, security, etc, shall be tested properly too.

#12: Check for Mobile-Friendliness

Most of the user of the website comes from mobiles now, so having a mobile friendly website is extremely important. Make sure that your website is responsive, works properly on all the devices. Google makes this easy with their Mobile-Friendly Test Tool, so plan on running the test and accounting for any errors that are thrown before you launch.

#13: Review Cross-Browser Compatibility

Cross-browser compatibility checks will account for all browser types across all devices (including mobile). You need to confirm whether your website functions properly across all browsers. There are tools available that help to test your website’s responsive nature and cross-browser compatibility. Image result for website pre launch checklist

#14: Verify Plugin Compatibility

There are plugins that sometimes slow down the website, causes other problems, and affects the UX of the website. So, if you have installed different plugins on the website, you need to check and confirm that those plugins are compatible with your website. There are two ways you can automate these updates. You can either do so via the wp.config.php file or you can find a plugin (like this one) that will do it for you.

#15: Test Your Speed

The site loading time can either make your website or break it reason is users don’t like to wait for more than 4-5 seconds for your website to be loaded. If your website loading takes really long, it would definitely affect your website’s ranking.

#16: Stress-Test Your Website

Before making your website live, make sure that it can handle a lot of users. If it cannot take the stress, it would break down in between which would cause damage. You can use something the Multi-DB plugin to optimize your website when you have a lot of plugins or files across multiple networks and sites. Image result for website pre launch checklist

Wrapping up

So, these were some common things you need to test before making your website live. They may seem common, but they have a very harmful effect on your website. You should fix them before making it live because after that it would take double efforts and work.

11 Must Have WordPress Plugins

WordPress users come across different plugins every day. There are different plugins used for different tasks. Plugins allow the user to select the features that are important for the website. Some of them enhance the performance, while others degrade it. The right set of plugins will make your WordPress website completely functional.  WordPress-Plugins
So let us check out the must have WordPress plugins which will help you to enhance the website’s performance-

1. WordPress SEO Plugin by Yoast

It is one of the most widely used SEO plugins. It optimizes the website and has many innovative features. It helps to optimize page titles, meta description,  canonical URLs, XML sitemaps etc. It could also edit robots.txt files and enhance your RSS feeds. Image result for wordpress seo plugins

2. All in One SEO pack

This plugin is similar to Yoast SEO pack. It also optimizes the website, page titles, meta description, etc. but it has one additional functionality. This plugin can also help you to stop duplicity of content.

3. WP Open Graph

It lets you add Facebook meta description for any post. Although it fetches the meta description from your selected SEO plugin, but you can also customize them for a specific post. Image result for wordpress disqus comment plugins

4. Disqus Comment System

Comments are essential to get feedback from the users. Disqus is a commenting tool that makes it easier to interact with the users. You can approve, reject or block comments. It makes all external links in the comments ‘no follow’, and prevent spammers from posting their links.

5. Hello Bar Plugin

Though it is not a completely free tool, but it is good to start with. It allows you to direct the traffic to other important pages, and give you a rough nifty traffic analysis. Image result for wordpress post plugins

6. WP Related Posts Plugin

It helps to increase the user engagement. It displays a string of related posts that keeps the user engaged. This is a critical factor in making users stick around and browse multiple pages upon every visit.

7. WordPress Backup to Dropbox

There is a good possibility of losing all content at once, but this plugin has solved the problem. It automatically saves the daily content in Dropbox, and back it up. Image result for wordpress W3 total cache plugins

8. W3 Total Cache

W3 Total Cache is a performance optimization plugin. It improves the site performance by 10 times when it is fully configured. It also reduces page loading time despite high traffic.

9. WP Content Copy Protection

It protects your content from being theft. It disables some of the commonly used copy methods. It includes disabling right click, drag, and drops, holds to copy and keyboard shortcuts etc. Image result for wordpress SEO crawlytics plugins

10. SEO Crawlytics

It is a tool that helps site owners understand the search engine bots visiting their site. It would help you to obtain most crawled pages, robot visit details, crawl history, and peak crawl times etc.

11. NextGEN Gallery

If your website has lots of images, this plugin could be very helpful to you. It includes features like batch upload, resizing, sorting, etc. Image result for wordpress nextgen plugins So, if you also have a website based on WordPress, you should add these plugins. They can make your website a good fit.  

Things You Should Know About SEO

Competition brings out the best in everyone, especially when it comes to business. Almost every business has a website which is important for growth, but what is the use of that website if it is not visible to the visitors? Having a website is meaningless if it doesn’t help you in growing your business. Image result for SEO If your website doesn’t show up in the first few pages of the search engine, the people would not even notice it. According to a research, 89% of people use search engines to look for products, services, and information. But how do you manage to rank well on search engine pages? The answer is through Search Engine Optimization.

Know more about search engine optimization

It is the process of getting traffic from the free, organic and natural search results on the website, also known as SEO. Most popular search engines rank the web pages on what the search engine considers most relevant to users. The term refers to the process of tuning a website to achieve a high ranking for specific keywords or phrase. Image result for SEO SEO is not what it used to be 2 years ago. Now, the key to SEO is meaningful content.

Problem

The main problem you will face is that very few companies and people know how to optimize a website or what to do afterward. Yes, it is possible to create an attractive site, but there are hundred such websites which look the same. SEO majorly depends on the content of your website. So, you are supposed to put original content on your website. Image result for SEO You need to hire a company who know about search engines and how they prioritize and rank the website. They should know about things like website traffic, social networking, and other technical aspects.

Conclusion

Image result for SEO So, after know about the search engine optimization and the problems, we conclude that the focus of SEO should be on the searchers, not the search engine. All the search engines have the same criteria of ranking page. They rank on the basis of what is most relevant to the user. So, rather than focusing on what search engine wants, the company should focus on what the user wants to see. This is what makes your website’s ranking better.  

What Should be Your First Priority- Content or Design?

Hiring an agency to make a website for your business is a tough task. It comes with a lot of questions, and the best way to answer these questions you need to prioritize the events. You can do it easily if you are somewhat related to technology. If you have knowledge of coding, programming or the web designing then it would be easy for you to build it yourself, but everyone does not have the luxury of that knowledge. main-qimg-e74dc8b379ccfe3c34e12243acd127f0-c So, you are left with only one option which means hiring a company to do it. It could be divided into two parts- content and designing. Designing have an unlimited option- from swirly animations, smooth java, embedded flash plug-ins and parallax scrolling, the use of white space making everything seem smarter and customized fonts and shades- that adds the WOW factor to the website. Image result for content vs design But if your content is not up to the mark, a good design would be nothing. Designing attract the eyes, but content keeps the user engaged.  In short, content is equally important as the designing. And here is why you should give equal importance to the content.

#1 Design would be expensive

Image result for content vs design Whether you are a small enterprise or a full-fledged firm, the budget is always an important factor. Starting designing before having the content in hand could increase the cost of designing as the design will be vast and artistic, not catered to your content or target audience as such. Yes, it would look amazing, but you cannot go out of budget just because you have not prioritized the activities. There are other possibilities as well which can turn out to be a disaster for your company.

#2 Design without content is a hazard

Image result for content not found Directly jumping into the design most of the time gives bad results. Many designers and agencies themselves jump into selecting templates and pattern that would be right for you without giving content a second thought. It makes content writer’s work difficult, they would have to twist and turn their content as per the design, which ultimately affects your business.

#3 It becomes chaotic

Image result for chaotic website Neither the designer have the idea about the content, nor do the writers have any idea about the design, both parties get confused that makes the situation chaotic. The design team would have no idea about choosing the best design, and the content team would also be confused about writing content that fits the design. You would get the best results only if both the things would go hand-in-hand.

Bottomline

So after going through all the points, you must have an idea about which one is the best option. The bottom line is you need a smooth, beautiful, and up-to-date website that can engage the users. Both of the things are important and should go hand-in-hand. The best possible way to do so is to let the teams discuss what would be the best thing to do. Let the team design the flow rather than making decisions yourself. So that you can have the desired result. The designing and content team are the best decision makers for the same.

Struggling between hiring an agency or a freelancer? Here is a solution!

Choosing between hiring a technology firm and a freelancer is undoubtedly one of the most confusing things. Everyone go through this struggle. The website is a reflection of a company. It defines their work, and give the visitor a rough idea about the company’s profile. One cannot put the company’s reputation at stake to save a few bucks. In this article, we will try to make your decision easier. There are few things you need to know about project & company before hiring.  Let us check out-

1. Know the scope of your project

Image result for scope of project The first thing you need to know is the scope of your project. Evaluate the needs & requirements of your project. Analyze the team requirement and size. You need to decide what kind of website you want to develop. If your project requires a large team, then a freelancer would not be a good choice for you.

2. Hire the right skill set

The right skill set refers to the difference between designing and development. It makes a huge difference. If you are uncertain about these things, you need to go back to the scope of the project, and then decide.
  • Web Designer: The designer develops the look and flow of the site. They work on HTML & CSS most of the time.
  • Web Developer: They are programmers who are primarily focused on coding, mechanics, and functionality of the website. They work on different frameworks and languages.
Now you can easily select which one do you want.

3. Look at their portfolio & experience

Image result for company portfolio Before jumping into an agreement or contract, you need to check out if they are reliable. Check their previous work, portfolio, website, etc. If you are planning to hire a freelancer, then you should check his/ her work profile on those websites.

4. Get to know them

Image result for teamwork Narrow down the candidates, and get to know more about them. Know more about their previous work, check out their reviews on different platforms. Good communication is critical, especially if you’re working with a remote team. Do they reply to your emails on time? Would it be possible for them to provide templates on time?

5. Hire!

Now, you have crossed all four steps, you are ready to hire the team! Image result for hire! You need to be careful while hiring someone for your work. There will be advantages and disadvantages, but you need to evaluate the pros and cons of both, and then make the decision.  

7 Things Users Hate about your Website

Wondering why your website has a high bounce rate? There could be several reasons. One of them could be that the website is not engaging. We are in the fast-paced world where everything is just a click away. So the users are habitual to things happening within seconds. Almost, all the websites are responsive because they can engage a user. You might like your website, but there are certain things that your user find annoying.

Wondering what these things could be? Check them out below:

#1 Your website takes forever to load

Image result for website loading time People are impatient nowadays. If your website’s page optimization is poor, the user would hardly spend 3-4 seconds. And it increases the bounce rate.
Also Read:Essential Test to Perform Pre-Launching the Website

#2 The slider in your website takes way too long to load.

Image result for website slider loading It is not necessary to put a slider on your website. It increases the load. If you want to put a slider, then make sure that it does not take too long to load.

#3 The user interface of your website is poor

Image result for poor UI We like what we find attractive. Same thing happens in the case of a website. The user interface of the website has the power to make or break a customer. So make sure to have an interface which can engage users.

#4 It is not mobile friendly

Image result for mobile friendly interface Most of the people use websites on their mobiles. If your website is not user-friendly, it might you a fortune.
Also Read:11 Must Have WordPress Plugins

#5 Your website has a bad navigation

Image result for bad navigation design Bad navigation means your website is way too clumsy to handle. Bad navigation can result in losing customers. There should be call-to-action buttons with which user can find a good reason to stay on your website.

#6 There is no blog section on your website

Image result for no blog on website Whether you accept it or not, blog section resolves many problems. If you do not have a blog section on your website, it will be difficult for a user to get an idea of your work and services.

#7 You have no social media buttons on your website

Image result for social media buttons Social media is a new mark for credibility. Having no social presence can result in no user engagement. People likes to check out your work on social media platforms.