Posts Tagged ‘Website Development’

5 Ways to Enhance Your Web Design & UX to Boost Sales

We have repeatedly discussed that the appearance of a website is important. A good design can boost your sales, and a bad design can bring it down. You can just not make a random website, and expect people to like it. Having a good design is mandatory now! So what can you do to enhance your sales via web design and UX? There are many things, but few of them are going to be listed below. Check out the ways to enhance your web design and UX to boost sales.

#1 Full-Width Background

Image result for full width background for website The full-width background has become popular. The reason being they look tidy. It has a large background with a thin header which is appealing. This design attracts the user by using the front space.

#2 Flat Design

Image result for flat design website In last two years, the flat designs have also become popular. The reason is it reduces the loading time of the website. It has become a great help for both, users and the designers.

#3 The bold and bright colours

Image result for flat design website The colours attract the visitor the most. According to colour psychology, bright colours are more attractive and catchy. Before designing your website keep your target customers in mind, and then select it.

#4 The typography

Image result for website typography It is simple, ‘Keep it bold and simple’. You don’t have to spend extra bucks to buy new fonts. Instead of using fancy fonts, keep it simple and classy.

#5 Tile Navigation

Image result for website navigation thin header The tiles have the minimal amount of text, yet that text is sufficient to put the users understand in a single go. The bottom line is navigation brings clarity. The visuals are known to capture the eye of the visitors. You need to make sure that your design is capable enough to bring the customers to site and boost the sales.  

Difference Between Web Designing and Web Development on the Basis of Basic Aspects of Website

There are many of people who misunderstand web designing with web development. Yes, there is a difference between both terms. Designing and development are two completely different terms, and one cannot use these terms interchangeably. The main difference is between its appearance and its functionality. The appearance is what you can see and feel whereas functionality is what your experience after using it. In the similar manner, usability comes under development and content comes under designing.

There are four basic aspects of a website on which we will be differentiating between both terms. Let us, know about the aspects, and understand the difference in context to these aspects:

#1 Appearance and Feel

Image result for website designing The graphics, colour schemes, navigation elements, buttons, themes, etc are included in appearance. It is taken care of under web designing. The main reason behind this aspect is to leave a good first impression on the user. The more presentable the website is, more are the chances of user satisfaction.

#2 Functionality and Performance

Image result for website designing It basically includes the interaction and the functionality of the website. Different functions, codes, and languages are used to improve the functionality of the website. The developer decides whether the functionality of the page is smooth or not. If all the buttons, navigational features, links, and forms works smoothly, it means the functionality is good.

#3 Usability and Relevance

Image result for website designing The usability of the website completely depends upon the user-friendliness of the website. A website is supposed to work on every platform whether it is a mobile, a tablet or a desktop. Most of the websites are responsive now, so you also have to make it responsive. Usability comes under development. The developer should make sure that the website is responsive.

#4 Content and Information

Image result for website designing The textual content which is informative should be added to the website. You cannot add meaningless content to your website. Content should be to the point and informative. It comes under creatives and designing. Good content has the power to make your website even more interesting.

So, these are the aspects which explain the difference between web designing and web development. Though there are other aspects as well, but we discussed the basic ones. We will also differentiate between both terms on the basis of other aspects. Till then, share your views with us in the comment section.

Images Source: ShutterStock

5 Signs That Show it is the Time to Redesign your Website!

There are very few people who like changes. Changes are difficult, but they are important. Talking about the changes, let us talk about redesigning a website. Redesigning a website is like revamping your whole work portfolio. Your clients will not say to you that your website is old, and you should redesign it. Then how would you know if you need redesigning? Well, there are signs which you can see clearly. You may try to ignore those signs, but you also know that you have to address the issues. So, check out the signs which show that your website needs redesigning:

#1 It has been ages since you redesigned it.1

If it has been more than one year, then it is high-time to revamp your website. The technology is changing every day, so you also need to change or adapt it.

#2 The website is not responsive.3

As I said, the technology is changing on the daily basis that is why responsive websites have become too mainstream. Not having a responsive website means indirectly losing your customers. The websites which are not responsive, do not work on all platforms and devices.

#3 The bounce rate of your website increases.

2 The high bounce rate means non-interactiveness of your website. The reason could be the user interface, the theme or may be the design.

#4 It takes forever to load a page.

4 Page loading is one of the most important things. According to a survey, the user hardly waits more 2-3 seconds for loading a web page. If the page does get loaded the user simply leaves the website, which also increases the bounce rate.

#5 Your website uses flash.5

  Flash was an age old technology. If you are still using flash player, then you are living in the old world. iPhones and iPads do not support it, and also the websites using Flash are not index-able in the search engines. So, these are the reasons why re-designing is important. It is not just for the users, but it is important for business purposes. The world in flowing with the wave of digitisation, and you should also try it.