Posts Tagged ‘Development’

7 Key Principles of Mobile Web Designing

Designing is more than a website and a few pictures. There is much more to it. Though in this article, we will not go into the details, we will discuss some fundamental principles. These fundamental principles are applied to all mobile website design. Let us check them out-

#1 Design for mobile- based on most popular and important content

Image result for content Copy content from another website causes much more harm than you can ever expect. Mobile website user usually visits a website when they are looking for a solution. And content is what answers them.

#2 Everything should be available

Image result for clear mobile website design Availability refers to the fact that there should be everything a user can possibly look for, even if it is not visible. A user should be able to access all the important content on the website. The visitors gets annoyed when they could not find the information they are looking for.

#3 Limit navigation options

Image result for navigation options for mobile web designing You need to be sure about the information that you put in front of the user. In order to make your website mobile friendly, you need to reduce the number of clicks, number of menu layers, and you need to simplify it for the user.

#4 Buttons

Image result for buttons on mobile website While using a mobile website it becomes difficult for the user to click on the links in the text. So the designer should put buttons instead. Avoid the small fonts and minuscule buttons. Instead, use elements that are easy to click.

#5 Social media handle availability

Image result for social media handle availability on mobile website The design of the website is definitely important but keep your social media handles there. It gives the company better recognition and credibility.

#6 Watch your media

Media elements are important, they can cause problems for the mobile users. Video formats like Flash don’t play on certain mobile operating systems. You should also keep an eye on the large image files, bloated fonts, and unnecessary characters, they take unnecessary loading time.

#7 Problematic pop-ups

Image result for pop ups on mobile website Too many pop-ups annoy the mobile visitors. Too many sign-up boxes on a small screen are frustrating. Unless it is very important.

#8 Limited information

Asking for too much information would put the customer in confusion. Forms are a pain to fill out, especially when you are typing with your thumbs. Keep the text input needed as minimum as possible.   There are many other things about mobile web designing that you think. What are your principles? Share your ideas and advices in the comments.

Mobile App Designing Principles

Business and technology go hand-in-hand now. The more technical advanced you are, the more business you would be able to get. Gone is the time when only a few people had mobile phones. Now, most of the people have mobile phones, and they are the ones who make or break your business. And this is the reason, mobile app development market is on the top. Mobile apps are the source by which user gets software in their hands and form their relationships with businesses. Mobile_App_UX_Principles_cove_A4_final But there are some ground rules or principles for mobile app designing. You cannot develop and design a random mobile app, and expect it to be successful. Designing and development should have a balance. And for this purpose, you need to know about these core principles-

1. Purpose of the app

Image result for mobile app designing principles Users should understand the purpose of the app right from the moment they see the name of the app. It should be clear from its name, description, UX, etc. In short, each and every aspect of the app should be apt. No matter what is its purpose, it should focus on a goal, and every aspect should have the power to engage the user.

2. Revenue mode

Well, most of the people think that high rank and most number of downloads can bring the money to the owner, but unfortunately it is absolutely wrong. Rank and numbers definitely bring some money, but it should not be the primary way to earn. It is almost impossible to earn money without a clear strategy. Though making money should not be the sole purpose of the app, but it should be on your list. The only way to make a good revenue model is by knowing your app properly.

3. UX, Color, UI

Image result for mobile ui and ux design The first thing that attracts a user to your app is its appearance. Poor UX can convert your potential customer into never returning user. The purpose of downloading an app is to solve a particular problem, and if your app is clumsy, it would have a major negative impact on the customer. The color psychology in design and commercial space is a topic that predates the digital age but its rules are timeless. The appearance of the app has to be on point.

4. Navigation or search

Image result for mobile app designing principles If it is difficult to find out one thing in your app, you will probably lose 60% of your customers due to this. Navigation is one of the most important aspects of designing a good app. If the app has a larger than normal set of functions or content, there should be a convenient search bar.

5. Well defined data structure and flow

Image result for we defined data flow and structure Mobile phones are the most powerful as compared to any other device, but they have certain restrictions such as processing speed and bandwidth. The designer must pay attention to the data flow of the app. There is no reason to add unnecessary information and the user doesn’t have enough patience to sit and wait for the app to respond.

6. Conversions

Image result for mobile app conversion This principle is majorly targeted for e-commerce apps. An e-commerce app is considered successful if it can convert a user into a customer. There are few things that need to be present in an e-commerce app for better conversion rates-
  • provide the previous search and purchase information,
  • allow user reviews to be viewed and filtered,
  • enable comparison shopping features,
  • provide multiple third-party payment options
  • make it easy to add and manage payment methods.

7. Stats & Analytics

Image result for stats and analytics of mobile app Tracking and analyzing is definitely the most important thing. How would you know whether your app is successful or not? How would you know what should be done to make it better? Well, the answer is by analyzing the data and information. You will get to know where, when, and how a user is engaging with our apps.

8. Product roadmap and upgrade model

Image result for product roadmap Roadmap and upgrade model are pretty much related to each other. Developing an app is one thing, but never updating it would surely ruin your business and work model. Analysis and product statistics basically give you an idea about what can be done to make your app better. But you should also decide and strategize what you are going to do next.
And the most important part of the designing and developing a successful app is “do one thing, and do it well”. Research, analyze, understand and then develop the app. If you are outsourcing your app development, then make sure to give the developer every possible thing to get good results.  

Current Trends for Android App Development

Smartphones are ruling the market today. According to research, the number of smartphones users will be growing from 1.5 billion to 2.5 billion in 2019. And this is the reason why the Android market is growing rapidly. There are new trends in the market every day. Let us check out the key trends of Android app development that will define how the market is changing-

#1 Web Apps + AMP

Image result for web amp Google launched Progressive Web Apps Accelerated Mobile Pages (AMP) in 2016. Web Apps are designed to open a mobile app in the browser without downloading the app. Everything is same in web apps and mobile app except it allows you to use the same app in the browser. And these web apps are developed using AMP project’s principals. AMP is an open source platform that allows one to create faster, easy to load, and high performing web apps.
Also Read:Mobile App Designing Principles

#2 Augmented Reality and Virtual Reality Apps

Image result for augmented and virtual reality AR and VR apps have not created a log of buzz in 2016, but they got highly popular worldwide at the end. Augmented Reality is a technology that generates a composite view by imposing computer-generated images on user’s view of the real world. You can take the example of Pokemon Go. Another type of app that got popular in 2016 was Virtual Reality (VR) apps. These apps are a simulation of three-dimensional images that a person can interact with real-time using special electronic gadgets. Example Samsung gear, google cardboard, etc.
Also Read:A Guide to Outsourcing Mobile App Development

#3 Mobile Finance Service (MFS) Apps

Image result for mobile financial services paytm mobikwik Well, these are the easiest ones to understand. These apps have an exponential grow recently. Examples of MFS apps are PayTm, Mobiwiki, PayUmoney, etc. People prefer to use cashless transactions nowadays, and they are using mobile apps instead.
Also Read: 9 Ways to Enhance Mobile App User Experience

#4 Security Factor in Apps

Image result for mobile security apps There are millions of Android apps, and over 75 percent of them do not even pass security tests. These apps are easily accessible by the hackers. And Android app development companies are focusing on improving the security feature of the app. Also, many antivirus apps have come in the market like Avast, McAfee, AVG, 360 security, etc.
So, these are some of the major trends which are ruling the Android app development market in 2017. Apart from this, there are many wearable devices like Fitbit, Apple, Watch, etc.  that will rule the market.  

5 Common Myths About Mobile App Development

The mobile application development industry is expanding, so are different myths about it. The industry has gone through many leaps and bounds recently. The reasons behind misconceptions could be half knowledge, hearsay, and past experience. While developing an application different problems and bugs come up which they are not obvious. People generally consider that these errors and bugs are similar, and this is what encourage myths. These misconceptions start from the sources or companies who could not get what they exactly want. They are generally old presumptions or because of out-of-date ideas which are not correct. And this why, the expansion of this industry has led to many misunderstandings relating to this line of business. In the following piece, we may be debunking a few of these myths:

Myth 1: In-house app development takes same time as the outsourced companies take

Image result for inhouse app development vs outsourcing Well, the reality is completely opposite. Developing an application yourself will take exactly 3-4 times the amount of minimum time you decided. Outsourcing the work would give you 90% results as there will be professionalism. Some companies decide to develop the app themselves to save money and time which ultimately turns out to be a bad idea.

Myth 2: Mobile app development is inexpensive

Image result for mobile app development is inexpensive Yes, the mobile apps are more compact in size than regular internet application, but it doesn’t make it less expensive. In fact, developing a mobile app need more expertise than any other app. The major cost needs to be sustained to employ or the expertise of a mobile application agency and getting software developed. The only already built thing available for free are the application quotes. Apart from this, the developers need to work it out themselves. So, the fact is mobile applications are not inexpensive.

Myth 3: Mobile apps develop their own demand

Image result for mobile app marketing Going by the facts and numbers, it is not as simple as it looks. A mobile application has to compete with many other similar applications. In order to come into the market, your marketing campaign needs to be strong enough to stand out from the competitors. Users just don’t rush into downloading applications on their phone as soon as they are released. So, you need to make sure that you marketing campaign attracts the users.

Myth 4: Building customised application demands a lot of programming

This myth has become everyone’s favourite, but let us come down to the reality. According to today’s scenario, most of the companies require minimum programming to build a solution. Companies need to accept the reality that company’s flexibility is more about the platform and incorporation than improvement, creation and release mobility solutions in a small fraction of the time and cost of standard solutions.

Myth 5: Facilities require huge investment

Image result for mobile app upgradation investment Though investment is required, but it is the poor planning of companies which lead to this myth. Most of the companies think that adding more servers is the solution to every problem. While you can easily provide a secure, scalable, and inexpensive solution with a cloud-based system. All you need to do is consult with an expert and make a well-planned financial strategy. These misconceptions have been flowing around the market which do not make sense. And if you are also dealing with it, you need to get out and find something better. These myths somehow degrade the quality of a mobile app, and it could be a huge disadvantage for the client and the developer as well.

5 Reasons Why Redesigning on Regular Intervals is Important

We have talked about the aspects of web designing, elements, kinds, and many other things. We have already discussed the importance of the responsive websites. They are accessible on all device, be it a mobile, tablet, or laptop. But designing a responsive website is not enough, you need to update it at regular intervals. There are several reasons why redesigning or updating a responsive website on regular intervals is important. I have enlisted some of them, let us go through them:
#1 In the fast-paced world, technology is developing rapidly. There are new trends and technological advancements every day. People are doing everything possible to grow their business. Website redesigning is a part of business growth. And if you are still working on 20th century’s website, then you are probably losing potential clients.

Image result for technological advancement

#2 Every new trend is a new sale booster. If a user finds something new and different on your website, he/she would surely come back. So make sure that you bring something new to the user after redesigning, else it would be a waste of time and hard-earned money.

Image result for technological advancement

#3 Introduce new functionalities and features, but be careful with page loading. Instead of bringing something new, make sure that you do not end up deteriorating the page loading time.

Image result for technological advancement

#4 Adding new content can turn out to be a huge advantage. It can bring new people to your website and increase the traffic. But always make sure that the content is original. Never add copied content as it not only affects your page ranking but also raise questions on your previous work.

Image result for new content

#5 A website needs your undivided attention. And if you are the owner of the website, you should make sure to be up-to-date with latest trends in the digital world. Keep track of the manual work you have to do on the website.
Image result for new content The purpose of redesigning is not just to add some new thing, it also includes keeping the website updated. There should be no broken links, copied content, old offers, etc. It causes harm to the customer base. Redesigning can prove to be the best thing for you, especially to adapt and implement newer things designed to attract more traffic, more profit, and engage more users.
Images Source: ShutterStock

5 Ways to Enhance Your Web Design & UX to Boost Sales

We have repeatedly discussed that the appearance of a website is important. A good design can boost your sales, and a bad design can bring it down. You can just not make a random website, and expect people to like it. Having a good design is mandatory now! So what can you do to enhance your sales via web design and UX? There are many things, but few of them are going to be listed below. Check out the ways to enhance your web design and UX to boost sales.

#1 Full-Width Background

Image result for full width background for website The full-width background has become popular. The reason being they look tidy. It has a large background with a thin header which is appealing. This design attracts the user by using the front space.

#2 Flat Design

Image result for flat design website In last two years, the flat designs have also become popular. The reason is it reduces the loading time of the website. It has become a great help for both, users and the designers.

#3 The bold and bright colours

Image result for flat design website The colours attract the visitor the most. According to colour psychology, bright colours are more attractive and catchy. Before designing your website keep your target customers in mind, and then select it.

#4 The typography

Image result for website typography It is simple, ‘Keep it bold and simple’. You don’t have to spend extra bucks to buy new fonts. Instead of using fancy fonts, keep it simple and classy.

#5 Tile Navigation

Image result for website navigation thin header The tiles have the minimal amount of text, yet that text is sufficient to put the users understand in a single go. The bottom line is navigation brings clarity. The visuals are known to capture the eye of the visitors. You need to make sure that your design is capable enough to bring the customers to site and boost the sales.  

The Criteria of Developing a Mobile App

What is the purpose of developing a mobile app? The first thing you should know about mobile app development is that every app has a purpose. It could be presenting your business idea to the people in the form they want to see or maybe to enhance user experience. So, if you are struggling with finding out the purpose, you would probably have trouble after releasing the app. Image result for mobile app development Features of an app are the next most important thing. They have the power to either make it or break it. But how would you decide what features can make your app the best? Let us go into details:

#1 Research

Image result for research mobile app development A thorough research before starting the development makes your work easier. It helps you to know about the user experience, services you should give, and how to make it better.

#2 Define the purpose

Image result for purpose of mobile app development As I have mentioned, it is the most important thing. If you cannot figure out the purpose of your application, it may not turn out to be the way you want it to be. So, before moving forward, know what exactly do you want from it. Scrutinise its purpose, inspect what are you expecting from it, know what do you want your app to become, and where do you want to see it in next 6 months or a year.

#3 Choosing the mobile app feature

Image result for features of mobile app development When you are done with your research and defined the purpose,  you should move to the next step. Now, you have to choose the mobile app features. Know your product, know the requirements, examine it as a user’s perspective and go ahead with the features.

#4 Determine the success rate

Image result for task check Determining the success rate is not too difficult. The easiest way to determine the success rate is to check whether all the features are working or not. As an example, you wanted a drop down menu in your app, the developer developed it; now if it works they way you want, then the success rate is 90%. Success rate will be 100% only if it goes hand in hand with other features.

#5 Prioritize your features

Image result for priority check The most common strategy to prioritize the features is to classify them according to the requirements. You should also rank priority within each classification. Prioritizing means developing the influential features first.

So, this is our criteria for developing an app. What is yours? Share your views with us in comments!


Difference Between Web Designing and Web Development on the Basis of Basic Aspects of Website

There are many of people who misunderstand web designing with web development. Yes, there is a difference between both terms. Designing and development are two completely different terms, and one cannot use these terms interchangeably. The main difference is between its appearance and its functionality. The appearance is what you can see and feel whereas functionality is what your experience after using it. In the similar manner, usability comes under development and content comes under designing.

There are four basic aspects of a website on which we will be differentiating between both terms. Let us, know about the aspects, and understand the difference in context to these aspects:

#1 Appearance and Feel

Image result for website designing The graphics, colour schemes, navigation elements, buttons, themes, etc are included in appearance. It is taken care of under web designing. The main reason behind this aspect is to leave a good first impression on the user. The more presentable the website is, more are the chances of user satisfaction.

#2 Functionality and Performance

Image result for website designing It basically includes the interaction and the functionality of the website. Different functions, codes, and languages are used to improve the functionality of the website. The developer decides whether the functionality of the page is smooth or not. If all the buttons, navigational features, links, and forms works smoothly, it means the functionality is good.

#3 Usability and Relevance

Image result for website designing The usability of the website completely depends upon the user-friendliness of the website. A website is supposed to work on every platform whether it is a mobile, a tablet or a desktop. Most of the websites are responsive now, so you also have to make it responsive. Usability comes under development. The developer should make sure that the website is responsive.

#4 Content and Information

Image result for website designing The textual content which is informative should be added to the website. You cannot add meaningless content to your website. Content should be to the point and informative. It comes under creatives and designing. Good content has the power to make your website even more interesting.

So, these are the aspects which explain the difference between web designing and web development. Though there are other aspects as well, but we discussed the basic ones. We will also differentiate between both terms on the basis of other aspects. Till then, share your views with us in the comment section.

Images Source: ShutterStock

8 Steps to Choose the Right Website Designing Company

Having a good website has a direct impact on your business, and we all know this. A good website design can boost your business, while a bad one can shoo away the potential customers. Finding a website designing company is not an easy task. There is a lot of competition in the market. That is why you have to keep yourself up to date with the latest technology. You cannot randomly choose a website development and designing company for your website. There are factors that you need to consider when you start to search for a website development company. To make your search easier check out the enlisted ways.

#1 Know what your business requires

Image result for know what your business requires   Until and unless, you don’t know what are your requirements, you would not be able to find the best team for you. First of all, figure out your objective and requirements.

#2 Look for the company online, check their online presence

Image result for know what your business requires The best way to know about the company is to check their work profile and check whether its work actually exist online or not. It will help you out to choose the best one for your work.

#3 Check out their portfolio

Image result for company portfolio This is the most important thing, check its portfolio. It is the best way to know whether the company is worth giving a shot.

#4 Give a good look at their own website

Image result for enbake website Go to the company’s website, check out whether it runs smoothly or not. It can clear out most of your doubts.

#5 Are SEO services included?

Image result for seo check No matter what kind of website you are willing to make, it needs to be optimized for search engine.

#6 Who will be doing the Copywriting?

Image result for copywriting If the company has no fixed criteria to do copywriting, they will end up publishing useless content for your website. It will be a major disappointment for the potential client, and a disappointment for you.

#7 Everything at once

Image result for website development and design   You cannot hire a company which gives you half of the work. Always hire the company which is capable enough to provide you all the things you require. There should be professionalism between you and the company.

#8 How much are you willing to spend?

The question is not ‘how much would it cost?’, it is ‘how much are you willing to spend?’. Most of the businesses prefer to find a company that costs them less. And if you are compromising with the website that means you are compromising with your future.

If you are also thinking about making a website, always keep these things in mind. And make sure to have a look at this checklist!