Is Your Website Mobile App Ready?

The Internet is flooded with information about mobile app development and website designing & development. Even we have discussed a lot about it, but what is the point of discussing mobile app development, if your website is not mobile app ready? Let us talk about whether your website is ready for a mobile app or not. Image result for mobile app Before jumping into the main topic, let us first check out few pros and cons of having mobile apps-

PROS

  • According to the stats, people usually spend more than two hours a day on their mobile phones interacting with different apps. They are highly popular and a great source of expanding the business.
  • It can be a great source of income and business expansion but is limited by your imagination.
  • It allows you to increase your user base, engage new users, converting visitors into customers. And all these things depend on the UI & UX of the app.

CONS

  • Need extra maintenance, even the smallest technical glitches can change a user’s mind.
  • Extra marketing is required. Submitting an app on the AppStore is not enough, you need to promote it initially for better business opportunities.
Now that we have discussed the pros and cons of the mobile apps, let us go to the main point, and find out whether your website is mobile app ready or not-

1. Ensure that your website is mobile-friendly

Blindly jumping into the mobile app market could be a total disaster for you. Before developing a mobile app, make sure that your website is mobile-friendly. It makes your work easier while determining which features would translate well to the new platform and show where do you need improvement or which parts have to be created from the beginning.

2. User’s behavior

Image result for user behavior analytics Well, this where analytics work well. You should check what kind of audience you will be dealing with, which devices are they using, which is their most favorite page on the website, etc. Analyzing these things can make your app better and will give you a rough idea about whether to invest in a mobile app or not.

3. Analyze the functionality

Image result for functionality analysis The functionality of a website is different from a mobile app in many ways. You need to sort out what functionalities can be provided in your mobile app, what are the possible things a user could do, is it possible to create an app with the same functionality as your website, how simple the processes should be, etc. Once you have analyzed the functionality, you will be able to get answers of many questions.

4. Backend support

Image result for backend website support The bigger your app become, the more glitches will come on your website if you do not check the backend support in advance. Backend support is one of the most important parts of a website. Your website host may or may not support the mobile app as the user count of the app increases.

5. Brand consistency

Image result for brand consistency You must be wondering what brand consistency has to do with developing a mobile app? Ironically, it is directly related. An app should be simple to use, but it does not mean that you have to compromise with your brand’s value and consistency. If your website has a solid branding, it will be very easy to develop an app that falls in line with your website.
After considering these points you must have a good idea about the audience, the nature of your app, the strengths, and weaknesses of your website. Now you can turn your website into a mobile app as it could be a great business asset and extension to your business. It is necessary to analyze these things beforehand as it could save a lot of the time and funding.